About

Hello, I’m Samantha

Founder of Curated Homes Collective, and a lifelong believer that our homes shape how we feel.

Samantha Labanauskas, founder of Curated Homes Collective

My Story

A passion for design

For as long as I can remember, I’ve been drawn to creating beautiful, functional spaces. That passion led me to earn my Bachelor of Arts in Design Studies from Arizona State University, where I developed a deep appreciation for interior environments, space planning, and the impact thoughtful design has on everyday living.

Following graduation, I worked with F. Schumacher & Co. at Chicago’s iconic Merchandise Mart, working alongside the famous, family-owned American design house. It was there I gained firsthand experience in timeless design, luxury textiles, and the craftsmanship that transforms a house into a home.

The Detour

A decade in brand strategy

My career naturally evolved into the corporate world, but creativity never left me. Over the past decade I built a career in sales, marketing, business development, and brand strategy, partnering with some of the world’s most recognized spirits companies. One of the pivotal brands of my career was growing Casamigos to a $1B acquisition and working alongside George Clooney, Rande Gerber, and Michael Meldman.

Those experiences taught me how to build meaningful relationships, deliver exceptional client experiences, manage complex projects, and create brands people genuinely connect with.

But through every chapter, one passion stayed constant: creating homes that bring people peace. The work that energized me most was helping family, friends, and colleagues transform their overwhelming spaces into homes that felt calm, intentional, organized and beautifully designed.

That’s why I founded Curated Homes Collective.

Today

Design, luxury, and everyday life

I combine my background in design, luxury branding, and customer experience to help busy Arizona families create homes that are both beautiful and highly functional. My approach goes beyond organizing — I design thoughtful systems, curate inviting spaces, and simplify everyday living.

Because I know firsthand how demanding life can be. As a Mom of two littles, I appreciate the balance of careers, family, busy schedules, and everything in between. Home should be the place where you can finally exhale. Every project is personal to me, and every home is treated with the same care, creativity, and attention to detail I would give my own.

A calm Arizona living room with mountain views

Home should be the place where you can finally exhale.

Ready when you are

Let’s make room for what matters

Every project begins with a complimentary consultation. Tell us about your home and we’ll take it from there.

Book Your Consultation